Organizing Committee

Organizing Committee

Chair
Enrique Bigné, Professor of Marketing

Members
Joaquin Aldás Associate Professor of Marketing	Luisa Andreu Associate Professor of Marketing	Pedro Canales Assistant Professor of Marketing
Eva Caplliure Associate Professor of Marketing	Antonio Cuenca Associate Professor of Marketing	Rafael Currás Associate Professor of Marketing
Asunción Hernández Assistant Professor of Marketing	Inés Küster Professor of Marketing	María José Miquel Associate Professor of Marketing
Carmen Pérez-Cabañero Assistant Professor of Marketing	Carla Ruiz Associate Professor of Marketing	Marcelo Royo Professor of Marketing
Isabel Sánchez Associate Professor of Marketing	Silvia Sanz Associate Professor of Marketing	Natalia Vila Professor of Marketing